Headline: What will the challenge accomplish and in how long? i.e "Perfect Push-Ups in 10 days"
Use the subheader to call out WHO it is made for.
Put the bundle link in all buttons on this page.
Join for Free!
What's included?
Quick overview of the challenge: length, how much time per day, expert access, etc.
Benefits, Not Features
headline for benefits, description text for how the features help them get the benefit.
Short & Sweet
Don't type long paragraphs. Aim for 2 sentences.
Example Benefits
Built-in accountability, expert guidance, increase skills, get stronger, create a routine,
Success Stories
If you've never run this challenge before, use general testimonials that reference the challenge's main theme or big idea.
Tata Volkovich
Business Owner
Use testimonials that have a relatable story (I was a nervous beginner and then) or feature a specific outcome (I can do a handstand now).
Peter Martin
Photographer
Use real names, not just "customer."
Jane C.
Meet your guide / instructor
Hi, I'm [name]!
Build trust by sharing your qualifications. Include:
Photo and name of the instructor(s)
Why they’re qualified to guide members
Credentials, experience, or personal success story. Aka - answer “why should I trust you?”
Optional: Featured recognitions, awards, or media mentions
Compelling Call To Action
Tie this back to the desire or problem your ideal customer faces. Remind them they can get started for free, no credit card required.
Link to the bundle with the button.
I'm ready!
